Why Is An International Merchant Account a Better Option for Webmasters

What are international merchant accounts all about? The benefits and advantages of international Ecommerce merchant accounts, as they are called in full, are know to most of merchants and webmasters. Most have surely read or heard that credit card processing increases sales by up to 40%, even more in some cases. This is due to the fact that credit card processing opens your online business to the whole world ’ that’s what international Ecommerce merchant accounts are all about. Webmasters are actually investing in making the doorway or the tunnel to their online resource wider and larger, succeeding in making much more sales due to the availability of credit card processing.

So what will webmasters gain on applying for an international merchant account rather than some local one (limited to home location). International merchant accounts give webmasters the freedom to get paid in any currency, by people from any country. It’s sure a big difference when talking about having customers in Italy and having customers worldwide. International merchant accounts are worldwide. So if you’re a webmaster and you’re looking for a way to open your webstore, casino, etc., to the whole world then international accounts are for you.

Starting with their ’internationality’ and worldwide use and ending with the advantages of safety and security international merchant accounts prove to be a better option for webmasters of any websites than a free or a local merchant account, which could be, and most probably, will be limited to its provider’s or bank’s home country (location) and currency.

As almost all of the types of Ecommerce merchant accounts out there international merchant accounts have the same benefits with a few more advantages. Being secure [128-bit SSL encryption and protection ensures consumer and credit card detail privacy, and ensures gateway security and stability], stable [24 hour technical support lines, e-mail, live chat and sometimes fax], and reliable international e-Commerce merchant accounts will surely serve e-Commerce merchants and webmasters of any trade on any website.

Webmasters, like any businessman, is thrifty for time. So international, and, in fact, any merchant account approval should be as minimal as possible. Providers seem to be racing to ’conquer’ as many clients as possible stating that their ’instant international merchant account is the best’. The average approval period ranges from 24 hours to 3 days. There are providers which make it possible for reliable [having had a gateway and transaction statements in the past, with no bad credit card history] merchants and webmasters to get a gateway account in a matter of hours, but this is difficult to achieve. Moreover webmasters will be pleased to find that international e-Commerce merchant accounts may be operated from anywhere in the world. This means that if you’re on a trip you can just plug your mobile internet connection into your laptop and access any statistical gateway information, contact technical support and so on. International merchant accounts can be accessed by you and your customers from any place in the world.

Currency exchange rates are a pain in the brain, especially for your foreign consumers. For example, if a person has a Visa Electron in Russia, he or she will only be able to pay in Rubles. This means that either he/she will have to convert her currency to USD before [through a third party, which is really expensive] paying for something on your web resource. International merchant accounts will save the hassle of currency conversion for your clients (which makes them rather disappointed, if not annoyed) resulting in happier clients. International merchant account providing banks will usually be able to convert any foreign currency into your preferred currency automatically.

Let’s observe an example of how an international e-Commerce merchant account would work for a casino website webmaster. Having no time, being a busy person, our webmaster would want to integrate an international merchant account gateway took into his website to start accepting credit card payments from any country in the world. A few hours spent on choosing an international merchant account service provider from the dozens available our webmaster would fill in a simple registration form. Hopefully, if the provider is decent enough, the staff contacts the webmaster in an hour or two with further details and, perhaps, a choice of a few merchant accounts available at different banks. The most important thing to look out for is that the accounts are actually international, and are not restricted to a certain location or currency. Next, after probably a day or two our webmaster would get all the settings needed for the correct and secure communication between the website, possibly a shopping cart script (or a casino script), and the actual gateway of the bank. After having reprogrammed the casino web resource to work with the gateway and its settings our webmaster would simply sit back and watch the money rolling in, if the casino resource is great compared to others, and the visitors are many in number. The fact that the merchant account is international means that our webmaster will not be surprised to see someone from Korea play his slots, or someone from Egypt play a game of blackjack. From time to time our webmaster would have to visit the statistical information provided by the bank or by the provider just to make sure that there is no strange credit card activity like excess use, which may lead to chargebacks due to fraud.

That’s really all there is. As you can see international merchant accounts are great for webmasters due to the fact of being unlimited in terms of worldwide usage. The advantages of having one are incredible and better than, for example free merchant accounts. Webmasters need to have the whole credit card holding world population instead of some particular country ’ in that way they can make profit selling products or services to any credit card holding person in the world.